Media-Insert
  • Media and Public Relations
  • Event Support
  • Research and Analysis
  • Copywriting
  • Copy Editing
  • Editorial Management
  • Journalism
 
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Public Relations

The team uses focused P.R. techniques to reach your target audience. Say goodbye to the scattergun approach that many agencies use, and gain more media coverage.

We gain actual commissions from editors to research and write articles in their respective publications; ones that your customers will actually read In contrast the scattergun P.R. approach involves writing a press release and firing it out to all and sundry without a care in the world for results. Press releases are fine, and they too should be targeted – focused on the editors that are most likely to be interested in them. So we write them too, but a bit of hard grafting works best.   

We also produce copy for corporate websites, including blogs, manage and edit corporate email newsletters, and author or ghost-write books, and support events on behalf of our clients.

Research and Analysis

Our consultants are opinion-makers they can research and analyse markets to form analyst and market reports for either global financial investors or any business.

Our research experience and skills also add to the high quality of our P.R And journalism copy, providing an independent and well informed feel. P.R-related copy should subtly promote the knowledge and expertise of a client, and not make readers fall asleep by declaring how great they are. While we believe in our clients, that’s not necessarily what editors want or what their readers wish to read. So we interview members of our network of industry contacts as part of the research process, and much besides.

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Editing and journalism

 When we are commissioned privately directly by the media, where work is not commissioned on behalf of our P.R. clients, they work as independent journalists or editors.

Because Media-Insert Communications straddles the fence between P.R and journalism, any involvement of our P.R clients is at the discretion of a particular publications editor or publisher. Editors are equally invited to suggest who they would like us to interview.

Media-Insert Communications believes in managing this process in a transparent manner, therefore avoiding any conflict of interest. 

For the media we can provide:

  • News articles
  • Feature articles
  • Case studies
  • Opinion pieces
  • Whitepapers
  • Analytical reports, etc.
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Communications
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